UK publisher Hodder & Stoughton has schemed an innovative way to release Stephen King's upcoming book, Under the Dome. They've broken the horror novelists new tome into 5,000 snippets, and scattered the pieces across the UK and hundreds of websites (the most recent discovery was made on GQ.com). The person who finds the most wins a grand prize – obviously – but for King's rabid fan base, the chance to read new stuff, no matter how little, prior to the book's release date is a prize in and of itself.
Monday, November 2, 2009
Stephen King Scavenger Hunt
UK publisher Hodder & Stoughton has schemed an innovative way to release Stephen King's upcoming book, Under the Dome. They've broken the horror novelists new tome into 5,000 snippets, and scattered the pieces across the UK and hundreds of websites (the most recent discovery was made on GQ.com). The person who finds the most wins a grand prize – obviously – but for King's rabid fan base, the chance to read new stuff, no matter how little, prior to the book's release date is a prize in and of itself.
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